Oncology Trend Report

About Us

Kikaku America International’s Reports

Kikaku America International’s (Kikaku) reports have typically been used as reference materials by health care payers, providers, associations, consultants, strategists, employers and policy analysts to help them stay abreast of trends, conduct business and long-term planning. These individuals typically use the data to compare or benchmark their own organizations’ data against broader industry performance.

About Kikaku America International

For more than 15 years, Kikaku has specialized in developing, distributing, and publicizing health care industry trend reports, analyses, and strategic information to health care industry professionals related to managed care, senior care, and pharmacy benefits. Our clients have included many leading pharmaceutical companies. Kikaku has a well-established network of highly respected clinical leaders and health care executives. We also have strong relationships with third party payers and providers. We collaborate regularly with these professionals and thought leaders to produce insights and analyses that are meaningful and pertinent to today’s health care decision-makers and policy-makers. Our reports and services are highly valued as a result.

Because of our strong customer segment networks, combined real-world experience, and broad industry knowledge base, we understand your market and your customers and can provide you with those identified crucial insights. These are unique capabilities that traditional agencies simply cannot provide.

As an established, multidisciplinary team of managed care and health care industry insiders and experts, we access some of the best thought leaders in the industry, with whom we interview and talk regularly. As a result, we have a unique understanding of the challenges and forces shaping the health care market, and can forecast how the market segments are likely to evolve in the future.

Additionally, we have a successful track record in being able to provide the data, insights and analyses health care decision-makers need in order to succeed in today’s changing market – and transform that data and analyses into strategic, actionable information that managed care and other health care decision-maker customers can use. This enables you to provide valuable tools that build credibility and gain access with your key customers.

Kikaku is an independent provider of strategic information for buyers of PBM services and for plans, benefit managers, HMO/PPO pharmacy and medical directors, senior care, hospitals, and chain drug store decision-makers. We conduct surveys to gather the comments and reactions of health care professionals, such as medical directors, consultant pharmacists, directors of nursing, geriatric nurse practitioners, employers, HMO/PPO medical directors, pharmacy directors, PBM/mail service patients, and other medical and advocacy-related groups.

Kikaku provides innovation along with creative advertising and promotional services. Our public relations programs typically lead to hundreds of unsolicited requests monthly for many of the reports and analyses that we publish. These analyses are distributed at specified national health care meetings and conventions, and to major MCOs, PBMs, and employers. We organize presentations on our findings at all of the major managed care meetings. We receive favorable major media exposure for our reports.

We have experience enhancing web site search engine visibility and functionality. Through our NETsendex program, we analyze the web sites of our pharmaceutical clients on a monthly basis to determine the search engine visibility and ranking of their products compared with those of their competitors. We make specific recommendations to increase their product rankings along with awareness and viewership of their web sites.

Published Reports:
The Multiple Sclerosis Trend Report: Perspectives from Managed Care, Providers, and Patients
The Senior Care Digest Interdisciplinary Report: A Survey of Long-Term-Care Health Professionals
Chronic Pain Care Trends: Perspectives from Managed Care, Providers, and Employers
The Ferring Managed Care Trend Report for Infertility
The Ferring Managed Care Trend Report for Osteoarthritis
The Prescription Drug Benefit Cost and Plan Design Survey Report provided by Takeda
The UCB Parkinson’s Report: for Managed Care, Neurology & Senior Care Decision-Makers (newsletter)
Wyeth Trend Report Series: Medicare Insights – Understanding Trends Impacting Your Business, Vol. I
The Wyeth Pharmacy Benefits Report: A Comprehensive Look at What the Future Holds
The Wyeth Medicare Part D & Medication Therapy Management Trend Report
The Genentech Oncology Trend Report
The Biologics Trend Report sponsored by UCB
Value-Based Insurance Design Landscape Digest
The sanofi-aventis Oncology Cancer Care Report
Maruho Derma Report (a quarterly newsletter for Japanese dermatologists)